With InBetween, you have it all!
You wish to bring your customers up to speed as quickly as possible and provide them with customised offers. InBetween permits automated and flexible production of high quality structured advertising media such as product catalogues or price lists. And that at a significantly reduced effort in terms of time and costs. For smooth implementation, InBetween fulfills all requirements resulting from the development of such communication media:
Maintenance of the Corporate Design
Design even the most varied of publications globally while consistently maintaining the Corporate Design guidelines.
Decentralised handling
Edit, translate and finalise your documents by means of a layout view in the web browser. This allows work to be done on the documents at various locations.
Reduction in layouting work
Reduce manual layouting work by a high degree of automation.
Preparation of the publications within deadlines
Ensure meeting even tight production deadlines by automating many handling steps and cutting out a multitude of manual tasks. Regardless whether they be new developments or updates.
Production of comprehensive catalogues
Profit from the combination of fully automated and creative areas, with which the automatic preparation of the most comprehensive and complex publications is considerably simplified:
- Dynamic (flow) areas, e.g. for accessories or spares are typeset fully automatically, even including complex tables
- By integrating creative catalogue elements, such as introduction texts and chapter stoppers, high quality products requiring explanations are presented in a prestigious manner
Customer campaigns in “catalogue quality” by integrating your CRM data
Use your CRM data for targeted communications campaigns and for strategic customer binding by means of target group specific customised publication versions such as offers, price lists, catalogues and brochures.
Optimising the central database
Ensure a consistent data quality by the permanent coupling of DTP/editorial systems and available PIM/MDM systems.
Universal application by the use of multi-formats
Use InBetween for flexible data output in various formats such as PDF, Word and HTML files. Use them to generate the most varied of publications from one database for print, web or CD/DVD.